A Century of French Fashion heritage
- Book Launch celebrating the World of Busnel
In celebration of the Swedish based French inspired fashion brand Busnel’s 100th anniversary, they will present a jubilee publication, charting their long lasting heritage through fashion and imagery dating all the way from 1920 to the present moment. This book features highlights of the past century that have made Busnel what it is today, one of the most prestigious and timeless fashion brands in Scandinavia.
“Madame and Monsieur Busnel always wanted to create a lifestyle brand of unrivaled quality with inspiration from life along the French Atlantic coast. I am very determined and committed to maintaining our strong French origins, production line and quality for the future,” says owner and creative director Louise Falkenberg.
In many aspects, such as the strong quality and the timeless design, Busnel is the same brand today as when Madame and Monsieur Busnel founded the company. Following in their footsteps, Busnel has continued the work as a traditional long lasting fashion house. The clothes are still produced in the same factory in a small Breton town, which the founders started in 1920 and the studio has around thirty employees machine-sewing the knitted garments and doing the detailed work by hand. The wool supplier is also still the same one. Heading into the next century, the productive exchange of creativity and experience continues between the artisans in Brittany and the design studio in Stockholm, led by Louise Falkenberg.
“It’s exciting to work with a brand that has such a captivating DNA and history. It is one of Sweden’s oldest and most storied fashion labels. When you browse the 1970s and the 1980s in the archive, and juxtapose elements of the recent collections with the older ones, you capture the essence. The aesthetics are instantly recognizable,” says stylist Robert Rydberg.